The Public Education Foundation helps to raise money for children in public schools by providing scholarships. Jane Caro asked me to work with her on this project to devise a logo and collateral for the foundation. The concept of the fast forward button symbolised the difference a PEF scholarship could make to an individual child’s progress. The motion blur added to photographs of children further developed the theme and created a distinctive look.
Printing was sourced cost-effectively through a batch printer, which allowed for a quality offset print job of 4 colour process plus silver at a very competitive price.