The 18 Eighty Nine range was released to celebrate the 125th anniversary of Brown Brothers. The Brown family would typically sit around the kitchen table each morning to plan the activity for the day. The concept for the brand emerged from this story with a series of labels featuring chairs sprouting vines. “Pull up a chair and join us” became the theme to the brand which is all about sitting, talking and relaxing with wine, over a long period of time.
Each varietal featured a different classic chair sprouting vines to suit the wine. The chair above is from the Chardonnay label.
Cartons carry on the theme in a simplified two colourways for reds or whites.